Dust off your running shoes, Berkshire fans.
This year, the first-ever “Invest in Yourself” 5k fun run will be held at 8 a.m. Sunday, May 5, during the Berkshire Hathaway Annual Shareholders Meeting weekend in Omaha.
The 3.1-mile race is being sponsored by Berkshire Hathaway Inc., The World-Herald and the Seattle-based Brooks Running Company, a subsidiary of Berkshire, to encourage participants to take stock of their health and embrace an active lifestyle.
With Berkshire chairman and CEO Warren Buffett pulling the trigger on the starting gun, the route will weave through downtown and historic Omaha. Brooks president and CEO Jim Weber will run the race, which has no limit on the number of participants.
The route starts in front of the CenturyLink Center Omaha on 10th Street and ends next to TD AmeriTrade Park on Mike Fahey Street. The course is subject to change.
In honor of the race and the annual meeting, Brooks has created a limited edition commemorative running shoe called the Berkshire Hathaway PureCadence 2. It will feature Buffett breaking the race tape and will be available to buy at a booth at the May 4 shareholders expo at CenturyLink Center Omaha.
In a press release, Buffett said the 5k will be “the perfect complement to the See's Candies, Dilly Bar and Cherry Coke everyone will enjoy while here.” He said he's eager to see who is the fastest person in the Berkshire Hathaway family.
Registration opens to the public Tuesday and costs $25. To register, visit investinyourself5k.com.
The Omaha World-Herald Co. is owned by Berkshire Hathaway Inc.
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