When Husker fans travel to Boulder, Colorado is going to make them pay.
Tickets to the game are the highest priced single game tickets Colorado has ever sold, said David Plati, the school's sports information director. The athletic department is projecting to bring in about $2 million for single game ticket sales for the Sept. 7 game, he said.
"We know Nebraska fans," Plati said. "Where there's a will, there's a way. They will find a way to invade your stadium."
Individual ticket prices for this year's game, which are sold out, range in price from $110 to $225. Tickets on the lower end of the price range are in the end zones. The higher priced seats are near midfield.
Tickets to last year's game in Lincoln cost a flat $90.
Most of Colorado's home game tickets start at $40 for seats in the end zone and top out around $135 near midfield, excluding club seats. But prices are driven by fan interest. And interest is high for the renewed rivalry ticket.
"The game's going to sell out, and it becomes a primo item. Like anything, why does Lady Gaga charge more than a lesser-known band?" Plati said.
Sign up for Big Red Today news alerts
Get a daily Husker news roundup, recruiting updates and breaking news in your inbox.
The Week Two matchup will mark the first time the Huskers will be back in Boulder in a decade. Nebraska is favored against the Buffs; last season Colorado won 33-28 in Lincoln.
Though Husker fans are known to have large contingents at road games, he hopes about 85 to 90% of those in attendance will be Buffalo fans.
And they have campaigns designed to make that happen.
One marketing email to season ticket holders said they planned to "keep the red out of Folsom Field." In past NU-CU games, Plati said, people needed a Colorado phone number or driver's license to buy tickets.
True to form, Husker fans have been trying to gobble up more than the 3,000 tickets that Colorado allotted to Nebraska as the visiting team.
Nebraska received requests for nearly 15,000 tickets, said Garrett Klassy, a senior deputy athletic director for NU. That's roughly 30% of the capacity of Folsom Field in Boulder, which seats a little more than 50,000 fans.
"I wish every Husker fan could get into the game that wanted to, but there's a lot of momentum and a lot of excitement for this season," he said. "Unfortunately, it's not going to work out. We're committed to always trying to get as many Husker fans in the stadium as possible."
Husker fans still looking for a ticket can find them on re-sale sites, but prices range from about $250 up to $1,000 per ticket.
Variable pricing is a trend in college athletics, Klassy pointed out, including at Nebraska. This year, Nebraska home game tickets range from $60 for Northern Illinois to $125 for Ohio State.
"The amazing reputation of Husker fans speaks for itself," Klassy said. "Schools know that when Nebraska comes to town, those fans are going to travel in large packs."
1 of 89
1948: "The old stiff-arm is in action as Don Hagin shoves an unidentified Husker away and gobbles up a few extra yard to the Husker 40." Read more
1950: Bobby Reynolds finds a hole, but the Huskers fell to Colorado 28-19. Read more
1952: Bob Smith scoots for six yards to the Colorado 18-yard line. Read more
1954: Dennis Korinek has lots of room en route to the first touchdown of the game. Read more
1956: Colorado's John Bayuk scores a 23-yard touchdown. Read more
1958: Max Martz and Harry Tolly can't do much to stop Howard Cook, who has an impressive escort on a 71-yard touchdown run. Read more
1962: How do you like your touchdowns, on the ground or through the air? Well, have a sample of both as Dennis Claridge, left, goes for 31 yards via the overland route, and later passes to Bill Comstock for another touchdown. Read more
1964: Saved by its marauding defenders until the attack unit was able to settle down, Nebraska slapped Colorado, 21 to 3, and climbed into a tie with Kansas for the Big Eight football lead. Read more
1966: A jubilant Bob Devaney and George Kelly after the Huskers beat Colorado. Read more
1966: The Huskers leap for joy as the game against Colorado comes to an end. Read more
1966: Nebraska quarterback Bob Churchich leads the way for Paul Critchlow after pitching the ball to him against Colorado. Read more
1966: Ben Gregory adds two yards for the Huskers before Sam Harris puts a stop to his second-half run. Read more
1968: Joe Orduna runs ... hesitates ... spins ... plops. And it's six points for Nebraska. Read more
1968: Ken Geddes inhales oxygen to counteract the "mile-high" altitude. The man operating the oxygen tank is Harry Amen, nephew of Husker great Paul Amen. Read more
1970: Jeff Kinney returns a kickoff for 79 yards. Read more
1970: Jeff Kinney fights for four yards in the first quarter. Read more
1970: Van Brownson gets away from Colorado defender Dave Capra during a short gain in the first quarter. Read more
1970: Defensive tackle Larry Jacobson spoils the aim of Colorado quarterback Jim Bratton. Read more
1970: Jeff Kinney cracks the Buffaloes for a five-yard, fourth-quarter touchdown. Read more
1972: "This Buffalo pass is so near to the waiting fingertips of J.V. Cain — only to be fouled by a Husker substitute." John Starkebaum, a Nebraska defender from Huxtun, Colorado, stretched his arm to defend the pass. Read more
1972: Husker blockers sprawl ahead of Jeff Moran. Read more
1972: Maury Damkroger soars through Colorado defenders before falling just short of the goal line. Gary Dixon scored on the next play. Read more
1974: Freshman Monte Anthony carries for six yards during a first-quarter touchdown drive. Read more
1974: Mark Doak is the escort on Ritch Bahe's 24-yard gain. Bahe was injured on the play and never returned to the game. Read more
1976: A Colorado defender fires and misses, with Richard Berns continuing on his 48-yard run. Read more
1978: Andra Franklin draws a crowd of Colorado defensive players as he charges for four yards in the first quarter. Read more
1978: Tom Ohrt delivers a body-bending block. Read more
1980: Ralphie the Buffalo meets the Husker players and Tom Osborne. Read more
1980: Jarvis Redwine is tackled near the Colorado goal line in the first quarter. Read more
1982: Colorado offensive lineman John Firm lays on the ground as Steve Damkroger is hugged by Bret Clark after Damkroger's second fourth-quarter interception. Read more
1984: Travis Turner scored two touchdowns and passed for another to lead the Huskers. "We knew we could get the job done," he said. Read more
1986: Barry Remington celebrates with teammates Don Deuzio, center, and Jaohn Nairn, center, after intercepting Steve Taylor's pass. Read more
1987: Keith Jones piled up 248 yards rushing during No. 5 Nebraska's 24-7 victory over Colorado. Read more
1989: Nebraska's Jeff Mills, left, and Mike Croel chase down Colorado running back J.J. Flannigan. Read more
1991: Nebraska's Byron Bennett attempts to win the game with a 41-yard field goal attempt during the fourth quarter against Colorado. Nebraska tied 19-19. Read more
1993: Colorado football coach Bill McCartney looks on. Read more
1993: Bill McCartney looks on as No. 20 Colorado falls to No. 6 Nebraska, 21-17. Read more
1997: Scott Frost tucks the football away as he heads up field on a 3rd and 17 play in the first quarter. He made the first down. Read more
1997: Ahman Green tries to break free of Colorado defender George Jones, bottom, as Damen Wheeler moves in to assist on the tackle. Read more
1997: Dwayne Cherrington is dragged down by Nebraska's Octavious McFarland, behind, Tony Ortiz and Mike Brown. Read more
1997: Nebraska defender Eric Warfield, top, dives for a loose football. Teammate Ralph Brown, bottom, has his hand on it as Colorado receiver Phil Savoy gets folded over. Read more
1997: Erwin Swiney pulls down Colorado's Phil Savoy to end the Buffaloes' final try of scoring in the fourth quarter. Read more
1997: Nebraska defensive lineman Grant Wistrom tries to bring down Colorado quarterback John Hessler. Read more
1997: Scott Frost scores behind the blocking of wide receiver Bobby Newcombe on a short run. Read more
1997: Nebraska defensive lineman Grant Wistrom tries to bring down Colorado quarterback John Hessler, Hessler managed to escape Wistrom's grasp and threw an incomplete pass. Read more
1999: Dan Alexander heads upfield for an 80-yard touchdown. Read more
1999: Tony Ortiz signals that Colorado's last-second, fourth-quarter kick is no good, while CU's Chris Morgan signals the kick good. It missed and the game went into overtime. Read more
1999: Eric Crouch heads up the middle for a 46-yard run. Read more
1999: Dan Alexander stiff arms Rashidi Barnes as Michael Lewis eats dust. Alexander scored on the play. Read more
1999: Colorado defensive back Ben Kelly, left, tries to intercept a pass from NU quarterback Eric Crouch intended for Bobby Newcombe. Read more
1999: Eric Crouch takes a quarterback sneak into the endzone under CU's Andy Peeke to win the game. Read more
1999: Nebraska's Jon Rutherford, center, and teammate Dominic Raiola, left, rush the field following NU's overtime win. Read more
1999: Nebraska quarterback Eric Crouch, right, runs as defensive tackle Justin Bannan reaches out for the tackle. Read more
1999: Colorado offensive lineman Victor Rogers holds his head as he sits on the bench after Colorado's 33-30 overtime loss to Nebraska. Read more
2001: Colorado fans celebrate their 62-36 over Nebraska by tearing down goal posts. Read more
2001: Colorado fans pull down the goal posts after beating Nebraska. Read more
2003: Nebraska coach Frank Solich, right, reacts as players, led by Brandon Teamer, douse him with water after Nebraska's 31-22 win over Colorado. Read more
2003: Judd Davies makes a cut against Colorado. Read more
2003: Frank Solich leads his team on to the field prior to their game against Colorado. Read more
2003: Husker fans enjoy themselves at Folsom Field. Read more
2003: Pat Ricketts, left, intercepts a pass in the endzone at the end of the game. Read more
2003: Nebraska fans cheer as Pat Ricketts leaves the field after the Huskers beat Colorado. Read more
2005: Nebraska quarterback Zac Taylor scrambles. Read more
2005: Ola Dagunduro hugs coach Bill Callahan in the closing seconds of the 30-3 win. Read more
2005: Nebraska's Shamus McKoy displays a "restore the order" t-shirt following the Huskers' 30-3 victory over Colorado. Read more