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Local / Video Pre-roll
Video Pre-Roll Advertising
Your video advertising message appears before The World-Herald’s video content. These “skip-free” commercials can be 10-seconds or 15-seconds in length which means they are more appealing to viewers when compared to 30-second spots. Videos hold the attention of your audience creating a high level of engagement giving your message maximum impact.
|Pre-Roll Advertising||$50.00 CPM|
In-Story Video Advertising
Go beyond impressions and clicks with our latest video ad position. In-story video ads are in-feed video ads placed between paragraphs of articles of news content. In-story ads have some of the highest viewability rates because they are triggered only when in view. Both desktop and mobile compatible, they can perform on any device.
|In-Story Video Advertising||$14.00 CPM|
When viewers click a video, they do so actively engaged in the upcoming topic. But before their video plays, their attention is focused on whatever occupies the player — your message!