Omahans, keep an eye out for free ice cream samples this weekend - Omaha.com
Published Friday, July 19, 2013 at 4:38 pm / Updated at 4:43 pm
Omahans, keep an eye out for free ice cream samples this weekend

It's hot outside and that makes free ice cream sound even better.

Wells Enterprises, the company that makes Blue Bunny ice cream, is working with local advertising agency The New BLK to promote its new high-end ice cream brand, 2nd St. Creamery.

This weekend, they will kick off the “Flavor of the Scene” tour in Omaha.

An Airstream trailer will serve as a pop­up ice cream parlor, and 2nd St. Creamery will hand out thousands of samples of its ice cream around town while the The New BLK’s film crew documents people tasting the samples.

The videos, along with original music, photography and stories about Omahans, will be on the 2nd St. website, 2ndstcreamery.com, and its Facebook page.

2nd St. makes 14 flavors of ice cream, each based on a story that inspired its creation.

Visit Facebook and the website for more information and to learn where and when you can find the popup truck.

Contact the writer: Sarah Baker Hansen

sarah.bakerhansen@owh.com    |   402-444-1069    |  

Sarah writes restaurant reviews and food stories for the World-Herald.

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